Brand identity and packaging for The Sake Company. Every bottle and can wears its own landscape painting, held in place by a quiet, typewriter-like system: a hairline wordmark, one monospaced typeface and a specification panel on the back. The same system runs across two product lines and the website.

Commissioned landscape painting: travellers on a river path between pines and clouds
The Sake Company website: the three landscape paintings as the home page
Four 440ml soju cans, each wrapped in a different landscape painting
Brand board: wordmark, JetBrains Mono, palette sampled from the paintings, label system
The backs of the four cans: a typewriter-style details panel and barcode band
The website on iPhone: home, junmai and grape product pages
Three-can packs for each of the four soju variants
Product page for the watermelon soju with its full specification
Two junmai sake bottles with painted landscape labels
Commissioned painting: a figure on a cliff above waves of pink cloud